ACE Group
Carrier website links, underwriting access points, mapped product lines, and appetite notes in one place.
This appetite summary is only a guide. Confirm eligibility, submission requirements, restrictions, and binding authority directly with the carrier or underwriter before relying on it.
Carrier appetite summary
ACE Group’s U.S. personal lines home and watercraft business now operates under the Chubb brand and Personal Risk Services platform; underwriting and appetite should be treated as Chubb Personal Risk Services rather than legacy ACE. In the U.S., homeowners and boat/watercraft policies are written by ACE American Insurance Company and other Chubb underwriting company affiliates. ([chubb.com](https://www.chubb.com/content/dam/chubb-sites/chubb-com/ca-en/individuals-families/broker-partner-services/2017-12-13-prs-overview.pdf?utm_source=openai)) Preferred / target home business (Chubb Personal Risk Services – Masterpiece–type HNW focus) - Affluent and high net worth individuals and families with substantial assets to protect, often with multiple homes, valuables, and complex personal risk profiles. ([chubb.com](https://www.chubb.com/benelux-en/about-us/about-us-in-the-benelux.html?utm_source=openai)) - High‑value primary and secondary residences needing broader coverage (extended or guaranteed replacement cost, high contents limits, customized loss prevention and appraisal services). - Risks that value risk management support: home appraisal, security and fire protection recommendations, water‑damage mitigation, and other loss‑prevention services are integral to the proposition. ([chubbagribusiness.com](https://www.chubbagribusiness.com/pdf_files/CS/CS_0031.pdf?utm_source=openai)) - Accounts where the client may also place autos, umbrellas, valuables and watercraft with Chubb, often coordinated through a sophisticated personal risk advisor or family office. ([chubbagribusiness.com](https://www.chubbagribusiness.com/pdf_files/CS/CS_0031.pdf?utm_source=openai)) Preferred / target watercraft business - Pleasure boats 35 feet and under and personal watercraft (PWC) such as WaveRunners and jet skis, written on dedicated Chubb recreational marine forms rather than merely via homeowners endorsements. ([chubb.com](https://www.chubb.com/us-en/individuals-families/products/boats-yachts/boats.html?utm_source=openai)) - Affluent clients with one or multiple pleasure watercraft, including small boats through large yachts/mega‑yachts, who value broad navigational limits and high liability limits. ([mynewmarkets.com](https://www.mynewmarkets.com/listings/20d5bh?utm_source=openai)) - Clean operators with good loss history, proper maintenance and lay‑up procedures, and appropriate safety equipment. Restricted or declined home / personal risk classes (inferred from HNW focus and producer materials) - Standard or lower‑value homes without complex or high‑limit needs are generally not target business; regional or mass‑market carriers may be more appropriate. - Very lax risk controls for water, fire, or security (e.g., repeated large water losses without mitigation, refusal to implement recommended protections) may trigger underwriting restrictions or non‑renewal, particularly for secondary or seasonal homes that may be unoccupied for stretches of time. - Unusual or extreme personal exposures (e.g., highly public figures with large liability profiles, or homes with substantial commercial exposures) are often subject to referral and may be declined based on overall risk profile; producers should expect more stringent review for these classes. ([reddit.com](https://www.reddit.com/r/InsuranceProfessional/comments/1kuhxbk?utm_source=openai)) Watercraft appetite / coverage notes - Boat policies are designed for a broad spectrum of pleasure craft up to 35 feet with optional coverage for PWCs; coverage typically includes physical damage, liability, medical payments, and additional marine‑specific protections such as salvage, towing, pollution and uninsured/underinsured boater coverage (details vary by form and jurisdiction). ([chubb.com](https://www.chubb.com/us-en/individuals-families/products/boats-yachts/boats.html?utm_source=openai)) - Underwriting places limits on vessel length, hull value, horsepower and speed; higher‑performance craft or very high values are typically subject to tighter guidelines and underwriter referral. ([chubbeducation.com](https://chubbeducation.com/wp-content/uploads/20-Chubb-Recreational-Marine-Tom-Knop.pdf?utm_source=openai)) Geographic notes - Chubb (including ACE American) operates personal lines in most U.S. states, but actual homeowners and watercraft availability, wind/cat capacity, and deductibles are state‑ and territory‑specific. Appetite for cat‑exposed coastal property and marinas is managed carefully and may require higher deductibles, coverage restrictions, inspection and additional risk controls. - For international or cross‑border placements (e.g., Mexico or other regions), Chubb and legacy ACE paper may be used via specialized programs or partners; producers should refer to local Chubb country sites or program administrators for those guidelines rather than relying on U.S. domestic rules. ([caboinsurance.com](https://www.caboinsurance.com/home/en/?utm_source=openai)) Submission and producer expectations - Personal lines home and recreational marine business is distributed through appointed independent agents and brokers; producers typically need a Chubb/ACE personal risk appointment (or access via an approved wholesaler or program administrator) to submit business. ([mynewmarkets.com](https://www.mynewmarkets.com/listings/20d5bh?utm_source=openai)) - For homeowners and high‑value accounts, expect to provide: detailed construction and protection data, prior carrier and loss history, occupancy/use details (primary vs. secondary, short‑term rental exposure), and information on other lines (auto, umbrella, valuables) to support account‑rounding. - For watercraft, underwriters generally require year, length, manufacturer and model, hull ID, purchase price/date, engine type and horsepower, top speed, mooring/lay‑up location, prior experience and loss history, and navigation territory. ([chubbeducation.com](https://chubbeducation.com/wp-content/uploads/20-Chubb-Recreational-Marine-Tom-Knop.pdf?utm_source=openai)) - Chubb emphasizes risk‑consultative services for HNW clients; producers are expected to position the offering as a holistic personal risk solution, not a price‑driven commodity product, and to coordinate inspections and appraisals when requested. ([chubbagribusiness.com](https://www.chubbagribusiness.com/pdf_files/CS/CS_0031.pdf?utm_source=openai)) Operational notes for brokers - Treat ACE Group personal lines home and boat placements as Chubb Personal Risk Services and follow current Chubb PRS underwriting tools, territory maps and eligibility rules; legacy ACE‑only personal lines guidelines are superseded by the combined Chubb framework in North America. ([familywealthreport.com](https://www.familywealthreport.com/article.php/Global-Insurer-Appoints-Leadership-Team-For-Personal-Risk-In-North-America?utm_source=openai)) - Expect minimum premium and account‑size thresholds that are higher than standard markets for new personal lines accounts; high‑value homes paired with auto, umbrella and watercraft are more likely to meet appetite. - Complex or borderline risks (large coastal schedules, unusual watercraft, or unique liability exposures) should be pre‑discussed with the Chubb/ACE personal risk underwriter and may require additional documentation, surveys, or risk‑control measures before binding. Because ACE Group’s personal home and watercraft business has been fully integrated and re‑branded under Chubb, always reference current Chubb Personal Risk Services documentation or your territory underwriter for the latest, binding eligibility and appetite rules.